IVECO China to Establish Sales Network within Three Years

www.chinatrucks.com. The newly established IVECO China Commercial Sales Company has released three imported commercial vehicles. It is learned that this was the first step for the company’s import strategy, the three models, including new Stralis Hi-Way, new Trakker and Eurocargo will enter the Chinese market.

As IVECO China said, the new Stralis Hi-Way will notably lower the operation cost as much as 4% in regular transportation. Meanwhile, as the important composition of heavy truck models, the new Trakker is capable of uninterrupted work during the whole with the carried Cursor engine. Multiple configurations catering to the special needs for domestic customers will be achieved by Eurocargo who’s the automobile repacking expert in terms of cab, transmission, engine and wheel base.

It is reported that as one of the four supporting branches in the global strategies of IVECO, the establishment of IVECO China has created favorable preconditions for the expansion and entry into Chinese market. Meanwhile, with the responsibility of being performer for IVECO Chinese market strategy and business, IVECO China is expected to introduce high-end commercial vehicle into the market. It is estimated that IVECO China will build sales and after-sales services network in the tier one cities national wide.

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