DeepWay Makes European Debut at IAA 2026, Announces 3.0 Heavy Truck for Europe

DeepWay has made its European debut at IAA Transportation 2026 in Hannover, Germany, on September 14.

Under the theme “Drive Beyond Carbon,” the company presented its electric and intelligent vehicle technologies and its future product plans.

Zhao Minyu, General Manager of DeepWay International, introduced the company’s technology and product lineup at the event.

DeepWay also announced that its 3.0 heavy truck, developed for the European market, will be launched in 2027.

The company is expanding from new-energy heavy trucks into smart highway freight and autonomous freight vehicles.

Local Development for Europe

Europe has a mature road freight market and strict regulations for commercial vehicles and zero-emission transportation.

For new-energy truck makers, entering Europe means more than exporting vehicles. Products need to meet local requirements for regulations, roads, climate, charging infrastructure and fleet operations.

DeepWay has followed an integrated vehicle development approach since the development of its first truck. Instead of simply converting a traditional diesel truck to electric power, the company designs the vehicle architecture from the start, with advanced autonomous driving as a key development direction.

The two trucks displayed at IAA Transportation have also been adapted for the European market.

Both vehicles are designed to meet European regulations and driving habits. An air-suspension seat is available for the passenger side, while different chassis and suspension setups are used to improve comfort on long-distance trips.

The trucks feature European-standard charging connectors and a fully English-language vehicle interface. Key components have received relevant EU certifications, and the vehicles have been tuned to European standards.

Expanding Overseas Markets

DeepWay is using its technology and operating experience in China to expand its international business.

The company delivered its first vehicles to overseas customers in 2024, marking the start of its international expansion.

Since 2026, DeepWay has accelerated its overseas commercial operations and started larger-scale deliveries.

The company has established sales and service channels in Southeast Asia, Africa, Australia and New Zealand, and has completed initial vehicle deliveries in several overseas markets.

In 2027, DeepWay plans to expand further into Europe, North America, the Middle East and Latin America, with Europe as an important market for its global expansion.

3.0 Heavy Truck Planned for 2027

At IAA Transportation 2026, DeepWay also announced its next product plan for Europe.

The DeepWay 3.0 heavy truck, developed specifically for the European market, is scheduled to launch in 2027.

The new truck will be developed to meet EU regulations and certification requirements, including WVTA. It will also be adapted to different European road and climate conditions, as well as local charging infrastructure and fleet operations.

This marks a move from exporting existing products to developing vehicles specifically for the European market.

DeepWay is currently working on European regulatory certification, supply chain research and local service development.

The company also plans to work with local dealers, maintenance service providers, charging infrastructure companies and financial institutions to build an integrated sales, service and charging network.

Drive Beyond Carbon

IAA Transportation 2026 marks DeepWay’s first major appearance in Europe and an important step in its global expansion.

DeepWay said it will continue to develop electric and intelligent technologies for new-energy heavy trucks and smart highway freight.

The company plans to expand into more international markets, with Europe as an important part of its global strategy, and work with local customers, dealers and partners to support greener and smarter road freight.

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